Quiet authority.
Editorial and trust-led. Light grounds, a type-led hero with the gold TAHANAN underline, a photo collage anchored by the DMW licence card, and the director's quote. The calm staffhouse lane – proof first, volume never.
The FINAS Manpower website, built from the ground up. Each direction shares one design system – the FINAS logo, Archivo + Inter, royal blue and navy carrying the page with red for action and gold for the TAHANAN promise – and the same SOW sitemap, four-language top bar, and Messenger chat. What changes is how the tokens are spent. Click through, react with your gut, then we tighten the winner.
Open each direction below in a new tab. Don't read line by line – react to the overall feel. Note what you'd want more of, less of, or borrowed across directions. Copy is drawn from the FINAS company profile and SOW; placeholders (licence number, phone, photos) get swapped once the client sends finals.
Same system, three theses. The top bar, nav, footer, and Messenger chat stay identical across all three so they read as one brand; the hero and structure carry the personality.
Editorial and trust-led. Light grounds, a type-led hero with the gold TAHANAN underline, a photo collage anchored by the DMW licence card, and the director's quote. The calm staffhouse lane – proof first, volume never.
A full-bleed navy hero with the animated route-network canvas, oversized gold numbers, photo-backed dual-track cards, and the gold director-quote band. The boldest lane – launch energy for the new management era.
The most functional lane: a job-search hero with popular-role shortcuts, an employer panel beside it, open roles high on the page with industry filters, the five-step process guide, and FAQs. Built for conversion on both tracks.
The design system and the search rulebook. Whichever direction you pick, these stay the shared backbone for the mock-ups and the WordPress build.
Colour law ("Blue carries. Red acts. Gold promises."), the Archivo + Inter scale, four-language typography with RTL, and the component kit – job cards, QR team cards, dual-track pattern. Mirrors css/tokens.css.
Open design system →How the site gets found on Google and in AI answers – the two-audience keyword play, four-language hreflang architecture, JobPosting schema for Google for Jobs, and the DMW-safe copy guardrails every page follows.
Open playbook →You don't have to ship just one. Choose the dominant direction that gives the right first impression, then borrow the moves from the others that punch above their weight.
If you want a starting point: A as the trust-first base – in a category where "is this agency legit" is the first search, proof should be the first impression – with C's job search surfaced early so applicants reach real roles in one scroll, and B's gold stats moment for the confidence of the new-management era.